No one likes cold feet. But until 2008, most ‘thermal’ socks you could buy were pretty much useless. And that’s where Heat Holders mission began…
Heat Holders inventor, David Doughty, spent his working life making and selling socks. Laid off from his factory job in the late 70s, he bought a machine with his severance check and began making socks in his garage. By the 80s, he’d built up a thriving business that employed over 200 people.
Things got tougher in the 90s. Imports flooded the market, forcing David to switch from manufacturing to importing. Socks got cheaper, but they got thinner and lighter too – and people’s feet got colder.
One winter’s day in 2006, while David was watching his son play soccer, he realized his so-called ‘thermal’ socks were doing absolutely nothing to keep his feet warm.
Two years later, dozens of experiments and a complete redesign of machinery. A three-stage manufacturing process incorporating a high-quality acrylic yarn mix with an incredibly soft, cashmere-like feel, a special long looped pile and finally an intense brushing process. The key to insulation is to trap as much warm air as close to the skin as possible, and that’s what Heat Holders® do better than any other sock in the world.