Everything LaCrosse makes is built with purpose; they’ve been doing it that way for over a century. This is true even knowing that every new pair of boots sent out into the world is by nature unfinished. Only when they’re worn in the toughest conditions Mother Nature can dish out, do they earn their name.
Being deep in the woods sparks a knowing. There’s a know-how that’s been handed from generations past, stitched into a heavy wool coat. There’s also one that lives in the “now,” demanding smart gear for the mission at hand.
But there’s a different kind, too. The kind that’s built into your bones. The kind that jolts to attention when a twig snaps and detects a shift in the season just before the first leaf changes.
Lacrosse understands the need to be outdoors as both a calling and an answer—a calling to get out and explore. To discover the sensation of pulling your boots out of the mud at the bottom of a bog. To feel the thrill of cresting the ridge and seeing nothing but rolling hills. What we find along the way is the answer. A silent response to “what does this all mean? What is it all for?”
When we pull on our boots in the frosty morning air, we pick our path. And our path is one that’s Forever Forward.
